Branding & Logo Design for Sila Tea
Sila is a tea brand that allows you to experience a moment of mindfulness. It offers an opportunity to take a pause in your day to consciously appreciate lif
About the Project
We wanted to create a brand that allowed people to experience a moment of mindfulness. That offered an opportunity to take a pause in their day and consciously appreciate life as it is.
Project Results
- The logo was inspired by the moon symbolism, it is ever changing, reminding us that all things on earth have a natural cycle. Some believe that the moon hints the renewal of the soul through reincarnation, it represents our emotions and our subconsciousness.
- The waning moon represents a time of reflection, purging and decluttering. This period of purging allows you to start again with a clear mind to pursue fresh projects or goals during the new moon.
- The shape of the logo is inspired by lune (in geometry) a crescent shaped figure bounded by two arcs.
